Hat tip to Petey:
I’m told the actor wanted to keep his finger off the trigger until sights were on target, but the ad director overruled him.
This is real ammunition and you can buy it now. Note the disclaimer:
Be PREPARED — supply yourself for the Zombie Apocalypse with Zombie Maxâ„¢ ammunition from Hornady®! Loaded with PROVEN Z-Maxâ„¢ bullets…yes PROVEN Z-Maxâ„¢ bullets (have you seen a Zombie?). Make sure your “bug out bag” is ready with nothing but the best!
WARNING: THIS IS LIVE AMMUNITION. THIS IS NOT A TOY.
Disclaimer: Hornady® Zombie Maxâ„¢ ammunition is NOT a toy (IT IS LIVE AMMUNITION), but is intended only to be used on…ZOMBIES, also known as the living dead, undead, etc. No human being, plant, animal, vegetable or mineral should ever be shot with Hornady® Zombie Maxâ„¢ ammunition. Again, we repeat, Hornady® Zombie Maxâ„¢ ammunition is for use on ZOMBIES ONLY, and that’s not a nickname, phrase or cute way of referring to anybody, place or thing. When we say Zombies, we mean…ZOMBIES!
Strange… the mini-movie seems to imply that the shooter actually lost the fight and was overrun.
Their print ad says “Remember….only head shots count…” yet the guy in the ad is doing a spray and pray.
Is this their regular ammo repackaged with the zombie craze and a price markup, or is there something truly different about it? It’d be cool if it was like the PIE ammo in WWZ, but I don’t think they’d allow incendiaries on the market.
Aaron and Bram, maybe the point is that this is what happens when you don’t have zombie ammo? After all, the first line is “They said it would never happen.” He wasn’t prepared!
dfwmtx, I’m guessing it’s V-Max with a new name for Halloween. Just a guess though.
WTF!!????
The pistol rounds are just their crappy, light-for-caliber, underpenetrating FTX ammo with green rubber plugs instead of red ones. The rifle rounds are probably just V-Max or Ballistic Tip.